Terms of Service
These terms govern the use of AdHangar, the creative trafficking service at app.adhangar.ai, its API and its website at adhangar.ai. AdHangar is operated by Adlegion Limited, a company registered in England and Wales (company number 12418118, VAT GB 341 4597 00), registered office Apperley House, The Green, Apperley, Gloucestershire, GL19 4DQ, United Kingdom ("AdLegion", "we", "us"). Adlegion's consultancy services are governed separately by the Adlegion terms and conditions; for AdHangar, these terms take precedence.
By creating an AdHangar business, accepting an invitation to one, or using the API, you agree to these terms on behalf of the organisation you represent (the "Customer"). If you do not have authority to bind that organisation, do not use the service. AdHangar is a business service; it is not offered to consumers.
1. Definitions
- Business: the Customer's account in AdHangar, which holds one or more advertisers.
- Advertiser: a workspace within a Business for one brand or client, with its own files, naming conventions, rules, approvers, platform connections and API keys.
- Users: the people the Customer gives seats to, and the approvers it nominates.
- Customer Data: everything the Customer or its Users put into AdHangar or connect to it: creative files, metadata, ad copy, landing pages, naming conventions, rules, approvals, feedback, and the data read from the Customer's advertising platform accounts.
- Platforms: third-party advertising and productivity platforms the Customer connects, such as Meta, Google (Sheets, YouTube, Google Ads for YouTube advertising, and Campaign Manager 360) and TikTok, as each becomes available.
- Output: ads, payloads, suggestions, diagnoses and other material the service generates from Customer Data.
2. The service
AdHangar takes delivered creative files, checks them against the Customer's naming conventions and rules, composes them into ads, routes those ads for approval, and builds the approved ads into the Customer's own advertising accounts on the Platforms. Ads are built in a paused state. Setting an ad live is an action taken by a User, or by an automation the Customer has connected through its own API key. Every step can also be driven by the API, by webhooks and by the hosted MCP server, under the same permissions as the interface.
Going live is the Customer's act. AdHangar builds every ad paused and never changes an ad from paused to live on its own. Responsibility for that change rests with the Customer's Users and with any external process or automation the Customer connects, whether through AdHangar's API and webhooks or directly on the Platform. The service is designed so that an accountable person or process outside AdHangar makes that decision.
The service is in private beta. Features may change, be withdrawn or behave imperfectly, and we may limit who can sign up. We will tell Customers about material changes by email or in the product.
3. Accounts and access
- The Customer is responsible for its Users, for the roles and permissions it gives them, and for everything done under its seats and API keys. Owners and admins must use two-factor authentication where the service requires it.
- Credentials, API keys, webhook secrets and bring-your-own model keys must be kept confidential. Tell us at once at admin@adlegion.com if you believe any have been compromised; keys can be revoked in the product immediately.
- Approvers may be people without a seat. The Customer is responsible for choosing them and for the accuracy of the approvals they give.
- Accounts may not be shared with, transferred to, or used for the benefit of any organisation other than the Customer, except that an agency Customer may operate Advertisers for its own clients.
4. Platform connections
- The Customer connects Platforms itself and grants AdHangar access only to the ad accounts, Pages, channels and files it chooses. We act on those accounts solely as the Customer's authorised technology provider and only to the extent the Customer instructs, in the product or by API.
- The Customer's own agreements with each Platform continue to apply, including Meta's Commercial Terms and Advertising Standards; Google's Terms of Service, the YouTube Terms of Service, the Google Ads Terms and Google Ads policies, and the Google Marketing Platform terms for Campaign Manager 360; and TikTok's Commercial Terms of Service, Marketing API terms and advertising policies. The Customer is responsible for holding the rights and permissions those agreements require.
- Scoping is the Customer's responsibility. The Customer decides which ad accounts, Pages, channels and files are connected to which Advertiser, and who in its Business may connect them. AdHangar treats every account connected to an Advertiser as one the Customer intends that Advertiser to traffic into, and acts on it on the Customer's instructions. If the Customer connects an account to the wrong Advertiser, grants more accounts than it intended, or leaves a connection in place after it should have been removed, any ad built, media uploaded or other action taken in that account is the Customer's responsibility, not ours. The Customer should review its connections and account routing rules before building, and can disconnect an account at any time.
- We do not control the Platforms. Their availability, their policy decisions, their review of ads and any charges they levy for media are between the Customer and the Platform. Media spend is never billed through AdHangar.
- The Customer can disconnect a Platform at any time in the product; the stored token is deleted at once. Platforms may also let the Customer revoke access from their side.
5. Customer Data and acceptable use
The Customer keeps all rights in Customer Data. It grants us a non-exclusive licence to host, process, transmit and display Customer Data, and to create Output from it, only as needed to provide the service to the Customer and as described in the privacy policy. We do not use Customer Data to train models, and we do not combine data across Customers.
The Customer warrants that it has the rights needed for its creative, copy and landing pages; that its ads comply with applicable advertising law and the policies of each Platform; and that Customer Data contains no personal data beyond what the service is designed for (business contact details of Users and approvers). The Customer must not use the service to:
- advertise unlawful goods or services, or run deceptive, defamatory, infringing or discriminatory advertising;
- circumvent Platform policies, rate limits or review processes, or access accounts it is not authorised to use;
- probe, overload, reverse engineer or interfere with the service, or use it to build a competing product;
- upload malware or content it has no right to distribute.
We may remove content or suspend access where we reasonably believe this section has been breached, and will tell the Customer why unless the law prevents it.
6. AI features and Output
- Parts of the service use large language models, currently provided by Anthropic under commercial terms that do not permit training on the data submitted. The privacy policy describes what is sent to the model.
- Output is generated from the Customer's files, metadata, conventions and rules. It is a draft for the Customer's review, not advice. The Customer is responsible for checking Output before approving it or setting it live, and for the ads it runs.
- AI makes mistakes. The models are probabilistic and their Output will sometimes be wrong, incomplete or inconsistent. The service is designed so that the Customer's naming conventions, rules, feedback and approvals shape how it behaves for that Customer over time. This is configuration of the service for that Customer, not training of the underlying models, which are never trained on Customer Data. Improvement through that configuration loop is the intended behaviour, and perfect Output should not be expected, particularly while an Advertiser is newly configured. Output must be reviewed before use.
- Where the Customer supplies its own model API key for its Business, model requests for the Advertisers it switches to that key are made under the Customer's own agreement with the model provider, and the Customer is responsible for that key, its spend and its limits.
- Where the Customer enables the assistant to carry out trafficking steps on a Platform, those steps are taken as the Customer's instruction and are limited to the scope described in the product.
7. API, webhooks and MCP
- API keys carry the scopes the Customer chooses and are shown once. Requests are rate limited. The Customer is responsible for every request made with its keys and for the endpoints it configures to receive webhooks.
- The API is versioned. We will give at least 60 days' notice before removing or incompatibly changing a documented v1 endpoint, except where needed for security.
- Data the Customer sends to its own endpoints, or to automation platforms it connects (for example n8n, Zapier or Power Automate), is under the Customer's control once it leaves AdHangar.
8. Fees
During the private beta the service is provided at no charge. Pricing will be usage-based and will be published, with at least 30 days' notice, before any Customer is charged. Fees are exclusive of VAT and other taxes. Nothing in these terms obliges a Customer to move to a paid plan; a Customer that does not wish to pay may close its account and export its data before charging begins.
9. Data protection and security
- Our privacy policy explains what we process, in which role, where it is hosted (London, United Kingdom), who our sub-processors are and for how long data is kept. It forms part of these terms.
- Where we process personal data on the Customer's behalf we act as a processor on the Customer's documented instructions. A data processing agreement on the UK ICO's standard terms is available on request from admin@adlegion.com.
- We keep every Advertiser's secrets encrypted at rest, keep Advertisers separate, and hold no Platform data other than what the Customer connects.
- The Customer is responsible for the lawfulness of the personal data it puts into the service and for its own security practices, including who it gives seats and keys to.
10. Intellectual property
AdHangar, its software, documentation, designs and the naming and rules framework are owned by AdLegion or its licensors. The Customer receives a non-exclusive, non-transferable right to use the service for its own advertising (and, for agencies, that of its clients) for the term of these terms. Output belongs to the Customer, subject to the rights of the Platforms and of third parties in any material the Customer supplied. If the Customer gives us feedback or suggestions, we may use them without obligation.
11. Confidentiality
Each party will keep the other's non-public information confidential, use it only for the purposes of these terms, and protect it with reasonable care. This does not apply to information that is public, already known, independently developed, or that must be disclosed by law. Customer Data is the Customer's confidential information.
12. Availability and support
We aim to keep the service available continuously but do not guarantee uptime during the beta. We may take the service down for maintenance, and will give notice where practical. Support is by email at admin@adlegion.com on UK business days. We keep encrypted backups for 30 days; the Customer remains responsible for keeping its own copies of original creative.
13. Suspension and termination
- The Customer may close its account at any time by emailing us from an address associated with the account. We may end the beta, or a Customer's participation in it, on 30 days' notice.
- We may suspend or terminate access immediately if the Customer materially breaches these terms, if its use threatens the security or integrity of the service or of a Platform, or if a Platform requires it.
- On termination the Customer's access ends. Customer Data can be exported through the product or the API before closure; we delete it within 30 days of closure, except for records we must keep to meet a legal obligation and for backups, which are overwritten within 30 days.
- Sections 5, 6, 10, 11, 14, 15, 16 and 18 survive termination.
14. Warranties and disclaimers
We warrant that we will provide the service with reasonable skill and care. Beyond that, the service is provided as a beta, "as is". We do not warrant that it will be uninterrupted or error-free, that Output will be correct or complete, that any ad will be approved by a Platform or perform in any way, or that the service will meet any particular requirement. All other warranties, conditions and terms implied by law are excluded to the fullest extent permitted.
15. Liability
- Nothing in these terms limits liability for death or personal injury caused by negligence, for fraud, or for anything else that cannot be limited by law.
- Neither party is liable for loss of profit, revenue, business, goodwill or data, for wasted media spend, or for any indirect or consequential loss.
- Subject to the two points above, our total liability arising out of or in connection with the service in any 12-month period is limited to the greater of the fees the Customer paid us in that period and £1,000.
- We are not liable for the acts, omissions, outages or policy decisions of any Platform, for the content of any ad the Customer approved, for any ad set live by the Customer, its Users or an automation or external process the Customer connected, or for any action taken in an account the Customer connected in error or to the wrong Advertiser.
16. Indemnity
The Customer will indemnify us against claims, fines and costs arising from its ads, its Customer Data, its breach of Platform terms or of applicable law, or its Users' misuse of the service, except to the extent caused by our breach of these terms.
17. Changes to these terms
We may update these terms. We will post the new version here with a new date and version number and, for material changes, email Customers at least 30 days before they take effect. Continued use after that date is acceptance. If a Customer does not accept a change it may close its account before the change takes effect.
18. General
- Governing law. These terms, and any dispute or claim arising out of or in connection with them (including non-contractual disputes), are governed by the law of England and Wales. The courts of England and Wales have exclusive jurisdiction.
- Entire agreement. These terms, the privacy policy and any order or data processing agreement signed by both parties are the whole agreement for the service and replace any earlier discussions.
- Assignment. The Customer may not assign these terms without our consent. We may assign them to a successor of the AdHangar business on notice.
- Force majeure. Neither party is liable for delay or failure caused by events outside its reasonable control, including Platform outages.
- Severance and waiver. If any part of these terms is unenforceable the rest continues. A delay in enforcing a right is not a waiver of it.
- Third parties. No one other than the parties has rights under these terms.
- Notices. To us: admin@adlegion.com. To the Customer: the owner's email address on the account.